Barclays is one of the largest financial service companies in the world, operating in 50 countries with over 49 million clients worldwide. It first entered the Italian market with Woolwich, Barclaycard and Barclays Capital; since 2006 it has expanded its network across a range of multichannel activities, including online banking. It combines the British financial tradition with the local experience of its Italian branches. It provides financial services to individuals, companies and professionals.
Microsite call centers are responsibe for the tele-selling of Barclays credit cards to small, medium, and large companies, as well as professionals.